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For every dollar spent on marketing, Secomea creates six in pipeline.

Everyone at SparkForce is bright and good at what they do. It would be hard for us to find specialists across all those areas internally and still have the flexibility to change things. The relationship with the team and the connection is a renewing wow moment.

Juliana Geller
Global Director of Marketing at Secomea
6x
Pipeline generated for every $1 spent on marketing
45%
Decrease in customer acquisition cost
254%
Increase in sales accepted opportunities

Secomea provides secure remote access for cyber-physical systems. When a machine breaks down on a production line, Secomea enables engineers and maintenance teams to connect remotely from anywhere in the world and fix the issue in minutes. The platform serves industrial companies that cannot afford downtime and cannot compromise on security.

Secomea had a strong marketing function, but covering paid social, search, and content at the required depth across every specialism was not realistic in-house. They needed flexible, specialist support that could move fast and adapt as priorities changed.

The key needs were:

  • Access to specialists across multiple marketing disciplines
  • The flexibility to adjust and iterate without the constraints of internal hiring
  • A clear line between marketing activity and pipeline contribution

Juliana had crossed paths with Casper, our CEO, in the Copenhagen marketing world before SparkForce existed. When she needed a partner, she already knew what the team was capable of.

From the start, SparkForce worked as part of Secomea's marketing team. Regular catch-ups, direct Slack communication, and a shared focus on results made the collaboration feel less like an agency relationship and more like having extra teammates.

SparkForce brings the specialist depth; the Secomea team brings the direction.

Here is how we support Secomea today:

  • Paid LinkedIn: Campaigns targeting industrial buyers and decision-makers to build and capture demand
  • Google Ads: Reaching engineers and operations teams actively searching for remote access solutions
  • Content: Supporting Secomea's content output to strengthen their position in the market and drive results across channels

Results

The collaboration has delivered clear, measurable impact:

6x
Pipeline generated for every $1 spent on marketing
45%
Decrease in customer acquisition cost
254%
Increase in sales accepted opportunities
Service
Paid LinkedIn
Paid Search
Content
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